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Buy Alarm & Security Leads
Qualified & Exclusive.
Connect your installation teams with house owners, tenants and SMEs who want to protect their property. Real alarm, video surveillance or access control projects with pre-qualified property type and timeframe.
MARKET ANALYSIS
Alarms and security in Switzerland: a sensitive and highly competitive market.
With rising burglaries in several cantons of French-speaking Switzerland and the growth of connected systems, Swiss owners, tenants and businesses are actively looking for a protection solution suited to their property.
Equipping a home or business remains a project that is decided quickly, often after a burglary or a move. Individuals compare several installers and expect a fast reply. This is where word of mouth and directories run out of steam: the customer wants an offer at the exact moment they decide to secure their property.
By purchasing alarm and security leads that are qualified, you guarantee your company a steady flow of quote requests (Individuals or SMEs), with the certainty of dealing with people who have already specified their property type, the desired system and their installation timeframe.
What a lead contains
- Property type House / Apartment / Business premises
- Surface area or rooms 3 to 12 rooms
- Desired system Yes (e.g. remote monitoring)
- Owner or tenant Provided
- Property canton Vaud
STRATEGY
A strict qualification funnel
The security sector demands precise, feasible requests. We filter intent through a needs questionnaire and advertising targeted by canton.
Google Ads (Intent)
Capturing the direct intent of users searching transactional keywords such as "house alarm installation Vaud", "video surveillance quote Geneva" or "alarm with remote monitoring price".
Meta Ads
Demand generation through targeted ads: connected alarms for houses, surveillance cameras and business protection after a burglary.
Security qualification questionnaire (Needs analysis)
The prospect goes through an interactive tool (security diagnostic) ensuring they have thought about their property, the desired system and their installation timeframe.
SECURITY TARGETING
Two types of prospects for your company
We don't send you mere "browsers". Each contact matches a defined security project, with a property type and desired system provided.
Houses and Apartments
House or apartment owners, and tenants with their landlord's approval, who want an alarm, cameras or a smart lock to protect their family and belongings.
- Property type identified
- Alarm or cameras wanted
- Owner or tenant specified
SMEs and Businesses
Companies, shops and practices that want to protect their premises, stock and equipment, with remote monitoring, video surveillance or access control.
- Surface area and number of access points specified
- System (remote monitoring, cameras, badges)
- Decision-maker identified and timeframe validated
MAXIMUM RESPONSIVENESS
Connected directly to your work tools.
In security, responsiveness makes the difference: the first installer to contact the prospect wins the job in 78% of cases. Stop wasting time on manual exports. We automate the delivery of every alarm and security lead in real time.
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Instant Google Sheets Export A live-updated spreadsheet, ideal for your quoting teams or those planning technical visits. -
Connection to your CRM via Webhook, Zapier or Make
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Email notification with the security project data
Pipeline_Alarm_Security.xlsx
What security installers say
They chose to structure their customer acquisition with us.
"The filter on property type and timeframe saves an enormous amount of time. Before, I spent my days pricing projects that never happened. Now we talk directly about technical visits and quotes."
"We added these leads on top of our maintenance contracts and our electrician partners. The volume is stable and the quality of the requests helped us grow revenue by 35% this year."
"What I appreciate is the transparency. If they can't supply a specific canton in a given month, they say so. A real partner for our teams in Zurich and Valais."
Estimate your security volume.
The Cost Per Lead (CPL) in alarms and security varies widely depending on your criteria: targeted cantons, houses vs SMEs, type of system, filters on surface area and timeframe.
- Define your target budget
- Our team analyses the market (searches by canton and by system)
- You receive a precise projection (Volume/CPL)
We answer your questions
Everything you need to know about our Alarm & Security leads.
Ready to fill your installation schedule?
Schedule a strategy call