2nd Pillar Leads · LPP - Exclusive Prospects Switzerland | LeadPartner

2nd Pillar Pension

Buy 2nd Pillar Leads · LPP
Qualified & Exclusive.

Connect your firm with active LPP contributors and holders of assets to consolidate or buy back. Concrete 2nd pillar · LPP projects with pre-qualified budget.

Get leads Request a simulation

100% Exclusive

Assigned to a single broker

Assets identified

LPP & vested benefits

Transfer & buy-back

2nd pillar optimization

MARKET ANALYSIS

2nd pillar occupational pension in Switzerland: an ultra-competitive market.

With the constant evolution of LPP legislation and tax pressure, Swiss working adults and future retirees are actively seeking to optimize their 2nd pillar to secure their retirement.

Properly managing your 2nd pillar LPP is a key issue for retirement: working adults simulate their buy-backs, compare pension funds, and demand responsiveness. This is where traditional prospecting runs out of steam: the prospect wants to be advised at the exact moment they express their need.

By buying 2nd pillar leads · lpp qualified, you guarantee your brokerage firm a steady flow of cases (Vested benefits or 2nd pillar Optimization), with the certainty of dealing with people who have already validated the size of their LPP capital.

What a lead contains

Project type Vested benefits / 2nd pillar Optimization
LPP assets > 100,000 CHF
Available LPP capital. Yes (e.g., 180,000 CHF)
Employment status Validated
Canton of residence Vaud

STRATEGY

A strict qualification funnel

The 2nd pillar · lpp sector demands solid cases. We filter intent through smart calculators and targeted advertising.

Google Ads (Intent)

Capturing the direct intent of users searching for transactional keywords such as "LPP buy-back simulation", "LPP vested benefits" or "2nd pillar collective foundation".

The most qualified traffic

Meta Ads

Demand generation through targeted advertising: LPP buy-back, 2nd pillar tax optimization, and lump-sum vs annuity choice at retirement.

LPP qualification questionnaire (Calculator)

The prospect goes through an interactive tool (a calculator) ensuring they have thought about their LPP capital and retirement plan.

20% min. LPP capital Validated Income

LPP TARGETING

Two types of prospects for your firm

We don't send you mere "window-shoppers". Each contact corresponds to a specific stage of the 2nd pillar occupational pension cycle in Switzerland.

2nd Pillar Buy-back & Optimization

High-income working adults (CHF 100k+) looking to make voluntary LPP buy-backs to optimize their taxes and increase their retirement capital.

Annual income above CHF 100k
LPP gap identified
Willingness to optimize taxes via buy-back

Retirement Choice (Lump-sum vs Annuity)

Future retirees 3-5 years from retirement, needing to choose between a lump-sum payment, a life annuity, or a mixed solution for their 2nd pillar.

Age between 30 and 60
LPP capital > CHF 200k
Imminent retirement decision

MAXIMUM RESPONSIVENESS

Connected directly to your work tools.

In occupational pensions, speed makes the difference: the first advisor to contact the prospect wins the mandate in 78% of cases. Stop wasting time with manual exports. We automate the delivery of every 2nd pillar · lpp lead in real time.

Instant Google Sheets Export A live-updated spreadsheet, ideal for your phoning or level 1 qualification teams.
Connection to your CRM via Webhook, Zapier or Make
Email notification with the LPP project data

New 2nd Pillar · LPP Lead

Pipeline_LPP_2nd_Pillar.xlsx

Project

Budget

Status

Vested ben.

180k CHF

To contact

Optim.

120k CHF

In progress

What LPP pension advisors say

They chose to structure their client acquisition with us.

Guaranteed optimization

"The filter on minimum LPP capital is a huge time-saver. Before, I spent my days turning down unviable cases. Now, we talk directly about buy-backs and tax optimization."

Marc D.

Independent broker, Vaud

Revenue growth

"We integrated these leads to complement our network of pension advisors. The volume is steady, and the quality of appointments allowed us to increase the agency's revenue by 35% this year."

Sophie G.

Pension firm director, Geneva

A true partnership

"What I appreciate is the transparency. If they can't deliver in a specific canton in a given month, they say so. A true partner for our growth in German- and French-speaking Switzerland."

Laurent T.

Wealth management firm, Fribourg

TAILOR-MADE

Estimate your LPP volume.

The Cost Per Lead (CPL) in the 2nd pillar · lpp sector varies greatly depending on your criteria: targeted cantons, LPP buy-back vs Retirement choice, filters on accumulated LPP capital.

Define your target budget
Our team analyzes the market (search rates)
You receive a precise projection (Volume/CPL)

Planned Monthly Budget 3,000 CHF

1,000 CHF 20,000 CHF

Estimated Volume & CPL

Market analysis required

Due to the complexity of the occupational pension market.

Get my tailor-made estimate

We answer your questions

Everything you need to know about our 2nd pillar · LPP leads.

We capture individuals' intent via Google Ads (LPP buy-back simulators, retirement calculators) and Meta Ads. The prospect is then redirected to an interactive questionnaire where they detail their LPP pension plan before the lead is sent to you.

You receive: the contact details, the project type (LPP buy-back or Retirement choice), the accumulated LPP capital, the planned buy-back amount, and the canton of the project. The criteria are customizable according to your filters.

No, never. A "2nd pillar · LPP" lead is assigned 100% exclusively to your agency. We guarantee that the prospect is not sent to a list of competing brokers.

No. We operate with no commitment. We set a monthly budget that you are free to stop or adjust at any time based on your results and your processing capacity.

Ready to grow your 2nd pillar · lpp portfolio?

Schedule a strategy call

Buy 2nd Pillar Leads · LPP Qualified & Exclusive.